# Getting started

URL: https://docs.ablyft.com/guides/getting-started/

> Core concepts, orientation and the path to your first experiment.



Three short pages take you from "what is what" to a running experiment. Read them in this order if you are new to
A/B testing or to ABlyft.

- [Core concepts](https://docs.ablyft.com/guides/getting-started/concepts/): The building blocks of ABlyft: team, project, experiment, variation, page, audience, goal and more.
- [Orientation](https://docs.ablyft.com/guides/getting-started/orientation/): Finding your way around the app: navigation, project switcher, Live Log and Activity Log.
- [Your first experiment](https://docs.ablyft.com/guides/getting-started/first-experiment/): From an empty account to a running experiment.